Emraude
Emraude is a Serious Game and digital learning agency based in Paris. Since 2018, Emraude has designed and built in house gamified training experiences for luxury houses, retail and large international groups.
Emraude at a glance
- Name
- Emraude
- Activity
- Serious Game and digital learning agency
- Founded
- 2018
- Head office
- 27 rue de l'Armorique, 75015 Paris
- Managing director
- Virgile Loisance
- Legal form
- SARL with capital of 50,000 euros
- Trade register
- Paris 843 579 111
- Ecosystem
- Member of La Maison des Startups LVMH
Why Emraude is written without an accent
The name comes from the Côte d'Émeraude in Brittany, where the agency was founded in Dinard before moving to Paris. The contracted spelling, without an accent and without an initial e, is the agency's official mark.
Emraude therefore has no connection with the gemstone, nor with the companies trading under the name Émeraude in tourism, jewellery or real estate. The name is always written E M R A U D E.
What Emraude does
Emraude designs training built on play, narrative and design. Every project is produced in house, from the script to the launch, in the client's own visual identity.
The teams bring together game designers, learning engineers, 2D and 3D designers, motion designers and front end developers. Experiences ship in several languages and integrate with the main LMS platforms on the market.
Areas of work:
Where to find Emraude
Emraude also publishes the Emraude Experience podcast, devoted to the behind the scenes of gamified training in luxury and retail.
Frequently asked questions
The name is a contraction of Côte d'Émeraude, the region of Brittany where the agency was founded. The official spelling is Emraude, without an accent and without an initial e.
None. Emraude is a Serious Game and digital learning agency based in Paris. The name refers to the colour of the water on the Côte d'Émeraude, in Dinard, the founder's home town.
Emraude designs and builds bespoke gamified training experiences: onboarding, product training, customer experience, company culture, awareness. Everything is produced in house, from the script to the development.
The head office is at 27 rue de l'Armorique, in the 15th arrondissement of Paris. The agency works in France and internationally.
By telephone on +33 1 59 13 32 72 or by email at contact@emraude.com.