Mobile Learning – Product Training
Diptyque’s 60th anniversary gamified experience transports employees through 5 iconic cities that defined its legacy. Through microlearning modules, teams explore the scents of Paris, Kyoto and beyond—mastering product knowledge where the maison’s perfume artistry first began in 1961.
Learning and Development – Mobile Learning
10,000+ Diptyque Specialists Mastered
2D Serious Game + Scavenger Hunt
Available in 7 Languages
Teach on Mars LMS + All Devices
Award-winning Experience
Teaser
The Challenge
For its 60th anniversary, Diptyque needed to transform product training into a voyage worthy of its perfumers’ artistry—ensuring 10,000+ ambassadors across 7 languages could articulate the provenance and poetry behind each fragrance, from Parisian ateliers to Kyoto’s incense trails.
The Solution
We crafted a mobile 2D serious game that unfolded across five iconic cities, blending scavenger hunt mechanics with microlearning moments. Accessible globally via Teach on Mars, it allowed teams to discover scent secrets where they were born—turning raw ingredient knowledge into fluent storytelling between client consultations.